Many factors can go into how well an adaptation is perceived.  One of the key factors focused on in this article was time.  Time meaning a variety of things, when being concerned with adaptation. The first discussed issue of time was the time between the original, and the newly adapted work.  With time, changes in viewpoints on the subject matter can shift. Something that was perhaps a commonly held viewpoint at the time of the original, could be considered an archaic, narrow-minded view when the adaption is made.  So adjustments need to be made when considering how the audience will react to the subject matter.

            Another factor of time would be the time setting of the original versus the time setting of the adaptation.  Sometimes adapters alter the time and setting of the original to fit a setting that is more relevant and relatable to audiences viewing the adaption. An example of this would be Goold’s film adaptation of Macbeth. Instead of a medieval setting that was used in the play, the film utilized a World War II setting that was perhaps more relatable to present audiences.